The brief
Skosh needed a festival footprint that felt like a destination, not a booth, somewhere guests would stop, sit, and photograph in the middle of an outdoor event.
← All work
Brand Activation
Baby Got Brunch.
A branded VIP lounge for Skosh at an outdoor brunch festival, velvet sofas, bouclé poufs, and ghost chairs staged over a painted lot, with 'Let's Make Pour Decisions' signage and Skosh's non-alcoholic Pink Sapphire on pour.
- Client
- Skosh, pop-up activation
- Role
- VIP lounge styling
- Year
- 2024
- Type
- Brand Activation
The approach
Turned an open lot into an outdoor living room: a blush-and-rust velvet sofa, mixed bouclé poufs, and clear acrylic chairs on a layered rug, framed by draped olive backdrops and a 'Let's Make Pour Decisions' wordmark. Skosh's Pink Sapphire mocktail got its own styled moment.
The outcome
A lounge that carried the brand's voice outdoors, comfortable, photogenic, and unmistakably Skosh.
The lounge, styled
4 moments
The lounge staged on a painted concrete lot, ghost chairs and a clay accent pillow around a gold side table, beneath a BestOne building sign.
Clear acrylic chairs and a velvet sofa with bouclé poufs grouped on a patterned rug under draped olive and black backdrops.
A mirrored frame showing Skosh's 'Pink Sapphire, Cherry Basil Lime, Non-Alcoholic' beside a gold vase of fresh mint on a butter-yellow cloth.
Have a space in mind?
Let’s build your formula.